There’s no question that the web has changed everything. It’s become an essential part of almost every business, regardless of what industry they operate in.
The reason for this is simple: The web provides access to information and products 24/7, from anywhere on the planet. In the past, businesses had to rely on paper brochures and printed catalogues to get their message out there. With the internet, however, anyone can create a website, no matter how big or small the company.
Of course, not everyone will have the time to do it themselves. For many people, it makes sense to hire a professional to take care of the job instead. If you run your own business, chances are you’ll be able to find somebody who can offer advice and help with some of the more technical aspects of running a website – but if you don’t know anything about web design, then you might struggle to put one together yourself.
What Is A Web Designer / Developer?
A web designer creates websites, while a web developer takes care of all those behind-the-scenes tasks required to make sure the site functions properly. Both roles require a certain level of skill and knowledge of the industry as well as experience in working with HTML and CSS.
In recent years, the term “web designer” has been increasingly used to refer to someone who does both.
For example, a web designer may be responsible for creating an initial concept, while a web developer would then work with them to create a functional product. This means that someone like that might not necessarily need to possess the same level of creativity and artistic ability as a true artist, but they should at least understand how to use Photoshop effectively.
It also means that web designers tend to focus on things such as usability and how easy it is to navigate the site, while web developers spend most of their time looking after the back end of things – particularly performance issues and code optimization.
With so much emphasis placed on user experience (UX) these days, it’s important that a designer understands how to make the site look good from a visual perspective, too – which is why it’s often best to stick to hiring a single person rather than combining the two into one role.
Another key point here is that although designers create the front end of the site, they don’t actually build it entirely by themselves. They usually work closely with a team of coders, who take charge of the back-end stuff – and this can mean that a web designer could end up having to learn a lot of new skills when they first start working with a developer.
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How Much Does It Cost To Hire A Web Designer?
It really depends on where you live, and exactly what your budget is.
If you want to hire a freelancer, then you’re going to have to pay for their time, obviously. While you might think you can get away with paying less per hour, the truth is that you’re probably going to end up spending significantly more over the long run – especially if you have a project that needs multiple people to complete it.
On top of that, you’ll want to factor in the cost of the equipment and tools needed to complete the project. When you’ve got a dedicated computer and software setup at home, it’s very cheap to do freelance work. But if you have to rent a desk space at a local café or coffee shop, you’ll likely be looking at a minimum hourly rate of around $50 or $75.
If you want to hire a full-time employee, then you’ll need to factor in all their expenses. You’ll have to pay for any office furniture or computers and software – as well as their salary, of course.
You’ll also need to consider the taxes you need to pay on top of that, plus the fact that you’ll need to cover health insurance for them, too.
All this can add up pretty quickly. So unless you have a large amount of money to spend, it’s probably best to choose to hire a freelancer over a full-time employee.
That said, there are definitely companies that have built up enough expertise and experience to justify hiring a full-time employee. And if you run a startup that needs to turn around a quick project in order to stay afloat, then there’s nothing wrong with bringing in an expert.
Are There Any Other Ways I Can Save Money On My Website?
You could always try using a service such as Wix or Squarespace, which allow you to create a custom website for just a few dollars each month. They provide free templates to get started with, along with a whole host of other features as well.
However, if you’re looking for something that offers a little more flexibility and control, then you might want to consider hiring a full-time employee instead.
This way, you’ll be able to get rid of all the hassle involved with renting office space, buying your own computers, and so on. Instead, you’ll be able to focus simply on producing great content, and letting the experts handle the rest.
If that sounds appealing, then check out our article on how to save money on a website today!